Copywriter – ZOE | United Kingdom (Remote)

Overview

ZOE, a fast-growing health and nutrition company, is seeking an experienced Copywriter to join its remote team. This role is ideal for creative professionals with a flair for writing compelling, data-driven copy across multiple marketing channels. You’ll play a key role in shaping ZOE’s brand voice and messaging while driving measurable impact through copy testing and performance analysis.

Key Details

  • Job Title: Copywriter
  • Employer: ZOE
  • Location: Remote (United Kingdom)
  • Salary: Competitive (not specified)
  • Hours: Full-Time
  • Contract Type: Permanent
  • Closing Date: Expires in 1 month

Role Overview

The Copywriter will craft engaging copy across email, website, podcast ads, performance marketing, and more. You’ll collaborate with the Creative Studio, marketing, legal, and product teams to deliver legally compliant, brand-aligned content that resonates with customers and drives performance metrics.

Key Responsibilities

  • Write compelling, creative copy across all marketing channels (email, site, ads, performance campaigns)
  • Use data-driven insights to guide copy decisions and improve metrics (CTR, CPC, open rates)
  • Collaborate with production, marketing, and internal stakeholders to develop creative strategies
  • Partner with the Legal Team to ensure compliance across all copy assets
  • Maintain consistent creative quality while expanding brand guidelines
  • Stay updated on culture, health, nutrition, and wellness trends
  • Put customers at the heart of all messaging

Eligibility Requirements

  • 6–8+ years of relevant copywriting experience (agency and in-house preferred)
  • Strong portfolio showcasing impact-driven creative across multiple channels
  • Experience writing for the full customer journey (emails, onboarding, nurture flows, product copy)
  • Excellent conceptualising skills and ability to challenge creative briefs
  • Strong proofreading, spelling, and grammar skills
  • Ability to manage multiple projects simultaneously in a fast-paced environment
  • Confident writing in both US and UK English
  • Familiarity with CMS systems, CRM software (Braze), and design tools (Figma)

Preferred Qualifications

  • Start-up/scale-up experience
  • Background in health, nutrition, or wellness copywriting
  • Experience with user-generated content (UGC) briefs and scripts
  • Familiarity with CRMs (HubSpot, Salesforce, Zoho) and project tools (Asana, Monday, ClickUp)
  • Ability to use AI tools to generate copy when appropriate

What Success Looks Like

  • Thrive in a high-growth start-up environment, acting fast and pivoting when needed
  • Translate nutrition science into accessible, engaging copy
  • Manage feedback loops with senior stakeholders effectively
  • Collaborate seamlessly with cross-functional teams
  • Deliver legally compliant, customer-focused copy that drives measurable impact

Benefits

  • Fully remote role
  • Opportunity to grow within a high-velocity, innovative company
  • Direct exposure to senior management and multi-department operations
  • Dynamic, entrepreneurial work culture

Why This Role Stands Out

  • Creative impact: Shape ZOE’s brand voice across multiple channels
  • Data-driven focus: Use insights to improve performance metrics
  • Growth opportunity: Work in a high-growth start-up with exposure to leadership
  • Health & wellness mission: Contribute to a company focused on nutrition and wellbeing

How to Apply

Click here to Apply directly via the ZOE careers portal. Submit your CV, portfolio, and a cover letter highlighting your copywriting experience, creative flair, and ability to deliver impact-driven content.